Things To Know Online

November 2012

Posted on November 30th, 2012, 4:35

Over the past few years mobile computing has gained increased attention of the research community and has also made its way to the mainstream consumers and commercial industry through PDAís and Smartphones. However, today more than ever these devices have the capacity to run standalone mobile applications and disseminate client-server applications that access data through a web gateway. This has further opened new channels for future mobile application and service development. For several years the mobile service development was generally monitored and managed by mobile network operators (MNO), content providers, phone manufacturers and other mobile application service providers.

In the recent past, this has changed with the advent of new mobile phones and platforms for instance iPhone. Mobile app development has garnered greater interest amidst the independent developers. The ongoing development of hardware associated with mobile computing, for instance larger wireless network bandwidth, better computing power clearly improved capacities of mobile devices.

Mobile Application Development Focus Areas
Today companies specializing in application development have forayed into the mobile application landscape. These companies with their years of experience have profound knowledge and understanding of this vertical. Their focus areas include the following

∑         Location-Based Services (LBS)
∑         Mobile Media Streaming
∑         Presence and Social Networking
∑         Messaging and Syncing
∑         Mobile Advertising and Ad Engines
∑         Mobile VoIP
∑         Gaming

Services Offered By Mobile Application Development Companies
Modern day mobile application development companies have the experience of working with top market players in the mobile landscape. Their innovative applications and support capacities can perform the following:

∑         Setting up mobile applications in J2ME, BREW, Android, iPhone, Symbian, Windows Mobile and BlackBerry
∑         Conceptualizing mobile applications and eliciting needs such as UI design, prototype, wireframes, user stories)
∑         Designing, developing and QA testing applications
∑         Porting mobile applications between devices and platforms
∑         Developing server-side and infrastructure, including for location and mapping services
∑         Incorporating third-party components on the server side such as SMS/MMS, billing, feeds, ads, content and so on
∑         Incorporating carrier, SMSC and billing systems such as LBS platform for location determination
∑         Coordinating with carriers and device manufacturers for mobile application testing and certification
∑         Distributing and launching mobile applications
∑         Carrier catalogs and storefronts
∑         Offers maintenance and product assistance services

Keeping in mind the modern day consumer demands today several mobile application developers have forayed into market with cost-efficient and secure applications that helps end users to navigate their mobile through useful applications.

Related Links:  advisory services, distributed agile development
By Josephmax, in: General

Posted on November 27th, 2012, 22:01

The present day competitive market scenario has made it imperative for most organizations to resort to efficient risk management techniques. Risk analysis helps a company to balance unwarranted business threats and leverage opportunities. An appropriate risk management framework offers risk analysis and enhances consistency.

An acute risk management concern that is encountered by most businesses   today is managing unrestricted admin access. This has been the result of increased data centers, network operation centers and application maintenance outsourcing. All these require administrator teams to manage and maintain various applications, systems and network devices having powerful access IDís, termed as privileged IDís. Using a Privilege ID one can have complete access to systems and its application and can  install, restart and reconfigure new systems, existing systems and shift logs. Since these IDís are known to the administrators it can lead to ID abuse and other non-compliance concerns.

Importance of Privileged Identity Management
Privileged identity management, i.e. PIM helps organizations by providing a simple and secure way to use safety techniques than depending on the administrators. PIM is a part of Identity and Access Management that focuses on certain requirements of powerful accounts within an organization. It also includes password vault, user account life cycle, and auditing and access management. PIM is specifically used for reviewing administrator activity in crucial environments, such as production servers, network devices, applications and databases.

Solution providers specializing in risk management frameworks have come up with PIM solutions that cater to the various requirements of industry verticals such as telecom, IT/ITES and banking. The solution offers the following services:

Planning Services

  • Executive Workshop and Business Requirement Analysis
  • PIM Strategy and Roadmap
  • Best fit solution identification
  • Proof of Concepts

Implementation Services

  • User Life Cycle Management
  • Shared ID Management
  • Session Management
  • Access Brokers and Single Sign On
  • Activity Monitoring(SIEM)

Sustenance Services

  • PIM Health Check
  • Post Implementation Support
  • Enhancements
  • Change Requests
  • Performance Optimization

Advanced privileged identity management solutions are set up in a way to restrict the share-privilege account sprawl, offer audit trail, automate manual processes and monitor the privileged account and user activities. The solution efficiently manages non-human accounts, for instance the ones required by accounts and services in legacy operations. The system password changes are expanded to all dependant services. Furthermore, the password for embedded applications, that an organization is hesitant to touch so that they donít break the app, will not be compromised anymore.

Read more on - cloud security

By Josephmax, in: General

Posted on November 27th, 2012, 1:32

Search Engine Optimization (SEO) is an inbound marketing technique that helps B2B marketers to be found by prospects, while lead generation means focusing on activities that drive traffic to website. For a website link to be visible to prospective clients, B2B web pages need to be search engine optimized. Here are some important tips.

Title Page

  • Every html document must have a TITLE element in the head section, commonly referred as a Meta tag (title tag).
  • The title Meta tag is placed in the html source code of the web page in a browser, at the very top of the page right after the opening <head> tag. In the Meta Description.
  • This Meta tag is usually placed beneath the title and Meta description tags in the headline section of the pagesí HTML code.
  • The description tag goes below the TITLE and above CSS. It should be short and should be kept fewer than 200 characters.
  • Meta Description is also the text (summary) that is displayed in the search results, just below the page Title.

  • Include the keyword in the headline as it carries more value.
  • A sub-headline tag has more authority over the next level tag and so on.
  • Write unique keywords within the headline tag with a short sentence or a tag line including the relevant keyword.
  • In sub-headlines, emphasize the use of the headline tags to highlight the relevant keywords in the headings of the web pages

  • Give emphasis on the selected keyword, so that it will be easier for the search engine spiders to determine the keywords.  Overall, it is better to use bold or strong tags on the targeted keyword so that marketing automation tools will be able to derive metrics for keyword clicks.
  • Keywords in the URL are important because they influence the way people link to the marketed product. Hyphens can be included to accommodate multiple phrases in a keyword. Include at least one internal link with keyword as anchor text.
  • The internal links help web pages in the website to get indexed by the search engines, build the relevancy of a page to a keyword phrase included as an anchor text, and increase the page rank of an internal page.  Marketing automation software can be deployed to track links clicked by website visitors, which can be used for lead generation.
  • Include the keyword in the alt tag on one of the image. If the B2B web pages use images, image maps or photos, the ALT image tags must be used. ALT image tags are an extension to images which displays alternative text for users who cannot read images (such as Search Engines).

Read more on - Drip Marketing, marketing funnel
By Josephmax, in: General

Posted on November 20th, 2012, 23:03

There is nothing more hindering to an organizationís or a businesses growth than an unwarranted risk. It not only upsets the organizationís expansion plans and profit but also results in loss of man hours and productivity. Sometimes, it lessens the confidence with which a company used to predict its forthcoming feats and ventures. Keeping all this in mind it is essential to resort to innovative risk management frameworks.

 Significance of risk management frameworks

Risk management is the way by which an organization strikes a balance between threat and opportunity. The idea is to pursue a beneficial opportunity minimizing the related dangers. For being able to manage the risk it is essential to have a clear picture of the risk and evaluate the percentage of risk that your business has faced. Risk assessment is generally attained by a qualitative analysis. This is because it is complex to quantify an asset beyond its intrinsic worth. There are times when a qualitative analysis has been found to be too subjective in nature. In order to reduce this subjectivity in evaluation and enhance consistency organizations need to invest in risk management frameworks.

 The modern day risk management concerns

Today organizations need to address multiple risk management issues such as the growth of huge data centers and application maintenance outsourcing wherein the issue of managing unrestricted admin access has come up. In these environments administrator groups need to maintain and manage a huge number of systems and network devices using privileged IDís. These are highly powerful and the person having access to it can alter the target such as install new systems, remove logs, re configure and so on. Hence, in order to address this risk organizations need an efficient privileged identity management solutions.   

 Another pertinent risk concern in the software domain is that of open source security. Today software development environment using open source is prevalent. This is because development teams benefit from reuse of code from various sources. Therefore, there is a need to detect and manage the security and legal risks of third party content in secure software development.

 Industry Solutions for Risk Management Frameworks

Leading companies have come up with efficient risk management frameworks that address the risk concerns by offering their service in the following areas:


  • Strategy and Design

The service providers can assess the consumers risk management strategy, process, policy and compliance requirements. They analyze aspects such as risk identification, rating mechanism and other operational processes involved with it i.e. who sanctions risk decisions, who performs risk management and the like. Depending on this assessment service providers come up with a holistic risk management framework that addresses all these concerns.


  • Deployment and sustenance

The service providers help their customers to implement risk management framework by designing their risk management templates, personalizing the rating and ranking the mechanism to address multiple assets.

 Thus, eminent companies in risk management help you to set up a complete risk assessment and treatment frameworks that assists all processes, vendors, information, information technology assets and so on. These companies with their modular but holistic approach helps users to design, transforms as well as sustain risk management.


Read more on - mobile security


By Josephmax, in: General

Posted on November 20th, 2012, 1:31

In todayīs complex technology landscape, there is no scarcity of available frameworks. While it can be an arduous task to choose from the varying alternatives, there are an increasing number of companies who are leveraging a global model for software R&D services. With distributed agile development it is possible to tap into new global markets and obtain access to global talent while potentially reducing costs. However, many of these distributed teams often face unique challenges like team members not being on the same page with respect to work item priorities, lack of real-time collaboration, lack of visibility for the whole project, general misalignment, to name a few.

It is necessary to address these challenges through an efficient and integrated suite of industry-leading application Lifecycle management tools. To ensure smooth operations and efficient performances, enterprises need agility to be capable of addressing the risks and concerns effectively. Having the ability to respond efficiently to changing requirements, the agile methodology provides enormous benefits to the enterprise.

The key to succeed in a distributed environment is to understand the impact of application development in globally dispersed organizations. It is therefore necessary to look for a solution that can enable collaboration by utilizing reports and dashboards that provide real-time visibility throughout the development process. The solution that you choose must provide end-to-end traceability between work items, starting from business requirements and extending all the way to final test execution results and release decision support. This visibility helps distributed teams identify bottlenecks early and accelerate product development.

Your solution must emphasize on the incremental development, to ensure quick adaptation to changing requirements while maintaining product quality and successfully meeting launch deadlines. Teams work in short, time-boxed cycles that result in a fully tested, potentially shippable product each time. This approach enables clients to present a working demo to their customers and gather valuable feedback that will fine-tune the software product development process. With the right insights and strategies, efficiencies can be maximized in a distributed environment. Your solution must help choose and integrate the technology that best meets their needs, and standardize usage by creating utilities that enable developers to utilize a framework in the same manner across multiple products.

Distributed agile teams may not be able to rely on sticky notes, task boards, or charts on a wall for project tracking. They require a robust system for sharing these items and metrics across multiple locations. Choose a tool with good performance across geographically distributed environments that can make distributed teams more effective and efficient.

Related Links: iphone application development, mobile app development
By Josephmax, in: General

Posted on November 15th, 2012, 3:50

Retailers have realized long back that itís the customers that are the most crucial people in business. Hence, it is essential to keep them satisfied. Every consumer will appreciate high quality services and staffs going that extra mile for them, however during busy times it can appear challenging to offer customized service to every consumer. At the same time, there are few features of your retail storeís design and layout that can make sure that your target consumers always have an excellent shopping experience each day.

When you are designing retail store layout and storage solutions for stock, you are also required to imagine how the store would appear on a busy day with numerous consumers arriving. It will be better for your consumers if they have plenty of space for them to move around freely. This indicates that it will be essential to keep stock storage racks at a reasonable distance from one another, so that consumers can browse without any hassle.

Keeping these aspects in mind eminent product engineering service providers has introduced retail store solutions in association with leading software and retail vendors to assist in a wide range of technology solutions. The focus areas comprise the following:

∑         Point of Sales (POS) systems
∑         Customer relationship management
∑         Store auditing and inventory management

These apart, retail store solutions providers have other capabilities as well, such as having a clear understanding of POS systems, retail store concepts and reporting tools such as Jasper, Micro Strategy and BIRT. Certain retail store solutions on which these solutions have expertise include:

∑         POS systems that help in the return and purchase of merchandise
∑         Audit management product that assigns weights, define parameters, track findings and drive compliance reports
∑         Inventory management software that helps in tracking goods in warehouses and helps a user to view multiple parameters such as exit brands, mark down products and reorder levels and so on. It also helps in the purchase order.
∑         Complaint management solutions that help store and call centers to track consumer feedback and track it to closure that means mediation, reporting and escalation
∑         Mobile inventory, marketing and sales applications

In the recent past, the adoption of new technology has increased quick amidst the retail stores from the health chains to oil companies. As the modern day market scenario is expanding the retail field frequently encounters concerns such as non-automated procurement procedures, outdated architecture, inefficient logistics and restricted supply chain visibility. Top notch market players in retail store solutions help clients to solve all these concerns effectively and offer robust, consistent and safe products.

Related links: ecommerce solutions, product lifecycle management
By Josephmax, in: General

Posted on November 5th, 2012, 2:12

Software development is experiencing a tremendous change away from a fully closed software process towards a process that includes open source software in products and services. The significance of open source has been continuously increasing over time and most software products these contain at least some open source software components. Open Source Software, refers to software for which the source code is distributed without charge or limitations on modifications. Open source sells this approach as a business model, emphasizing faster development and lower overhead, as well as a closer customer relationship and exposure to a broader market.

Although the development of open source software is user-driven, users come together and form a group so that they can communicate ideas and to develop a new product feature. Prior to open source becoming extensively accepted, most developers and producers used a variety of phrases to explain the concept. Open source software development provides entrepreneurs a way to boost their probability of earning revenue quickly, mostly with little or no start-up costs. Senior managers of software development companies use open source to innovate faster, compete more effectively, and grow revenue. Open source software is mostly high-quality software. When you use the open source software, the source code is available. Most open source software are well-designed and can be can also be efficiently used in coding, making it the software a perfect choice for organizations.

Open source gained a huge boost and a wide round of applause with the rise of the Internet, providing access to models diversified production, communication paths and interactive communities. It promotes software reliability and quality by supporting independent peer review and rapid evolution of source code. Open source software development platform offers lower total cost-of-ownership, enhanced interoperability, faster time-to-market and technology transparency. It  also enables companies to access expert resources and components that accelerate the development and release processes.

Partner with a service provider who has the tools, processes and experience and advisory services that are necessary for your enterprise develop innovative open source software products quickly and cost-effectively. It must have a flexible stack of open source software development framework technologies that can be configured your business needs. The service provider that you choose must have the highest level of quality and deep commitment to ensure service excellence and deliver innovative, on-time and cost-effective open source solutions to businesses globally.

Related links: mobile app development, nearshore development services
By Josephmax, in: General